Effective E-Mail Marketing: The Complete Guide to Creating Successful Campaigns
Publisher: AMACOM | ISBN: 0814471471 | edition 2008 | PDF | 304 pages | 13 mbHe also shows how to obtain quality e-mail lists, explains what really is and isn't considered "spam," and gives many attention-grabbing tips tailored to e-mail. The sample section contains many familiar messages, because he uses the real thing in all his examples. And it's all from the Godfather of Gore!
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